I worked with the fabric care category of brands at P&G for almost seven years. During that time we launched the category leading innovation Tide PODS, the bargain competitor Simply Tide and countless other innovations from laundry beads to XL dryer sheets. This partnership with P&G was the most integrated model I had ever been a part of. And that was precisely the idea. In close partnership with P&G and Publicis we developed the first interagency business unit at P&G, Woven. This close knit group, “pre in-house” was responsible for some of the best work and most growing experiences of my career. I consider it an honor and privilege to have been part of the team during this period of the brands history.